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FAQ PAGE

Here are a bunch of the questions we are often asked about advertising at New Jersey Stage. If you have a question that isn't answered here, you can email it to us at info@newjerseystage.com


Advertising Questions


How many people are on the website?

New Jersey Stage reaches over one million unique visitors per year. Numbers taken from Awstats server statistics program.


What type of banner ads do you offer?

We offer four ad sizes - three that are among the most popular banner ad sizes (300x250, 300x600, and 970x250) and one that we created ourselves (600x776). The latter is essentially an 8.5" x 11" sheet of paper converted to web format. We believe it is the best size for promoting events.


How long does the ad run?
Ads run for 30 days. You can purchase ads with multiple months if you want more time for promotion.


Can I pay extra to be the only ad on one specific page for a month?
Sorry, we like working with ad rotations and do not offer that as an option.


Is there a minimum number of months for an order?

No, you can purchase advertising for a single month, multiple months, or save the most by pre-paying for the entire year.


What is an "ad rotation"?
We use ad rotations to run through a list of banner ads in order for a category. This means the person visiting a page on our website will likely see a different ad than the next person visiting the same web page on our site. We have ad rotations for art, comedy, community, dance, film, kids, music, and theatre.


I have a show coming up, how much does it cost to get an event listing?
We actually provide a complete web page for each event listing. The cost is $10 per event. If the event has multiple performances or days, you get an individual web page for each performance/day - all for the cost of one listing. Note: event listings are included with every banner ad purchase.


Why are your ad rates so much less than similar websites?
The mission behind New Jersey Stage is to offer affordable advertising for the arts. We know that many arts organizations have tight budgets, but promotion is important. We offer a place where any arts organization can afford to promote their events. This is accomplished by having a small staff (just one full-time employee) and volunteer writers. By keeping our costs down, we are able to offer advertising at a much lower rate.


Do you offer discounted rates for non-profits?
We do not offer discounted rates as our ad rates are already low ($50-$100 for banner ads, event listings for $10) and most of our advertisers are non-profits.


Is New Jersey Stage a non-profit?
No, we are not. While many news outlets have become non-profits over the past decade, New Jersey Stage believes we should not be competing with the very arts organizations we report on for grant money. We view ourselves as more of a partner to the arts.


Do you offer free banner ad design?
Yes, if you do not have a graphic designer, New Jersey Stage can create banner ads for you. We do not charge for ad design.


Can I send ads for several shows at once and have them scheduled to run?
Absolutely. Our system allows us to schedule ads between any starting and ending period and we often have advertisers send us multiple ads to be scheduled in advance.


If my event gets rescheduled to a different date, what happens then?
New Jersey Stage is glad to offer an ad to promote the new date at no additional charge.


How can I pay for my ads?
We accept all major credit cards, PayPal, and checks. You can pay online from this link.


Audience & Demographics


What can you tell us about your audience?

* GENDER - New Jersey Stage has traditionally had an audience with a nearly 50/50 split between men and women.

* AGES - We've got a strong audience for all age brackets with nearly a third of our visitors being 18-34 (29%); the largest segment is 35-54 at 40%; and we have nearly a third being over 54 (31%)

* HOUSEHOLD INCOME - Our audience is above average for $150K household income

* EDUCATION - Our audience is above average for college and graduate school (approximately 70% of the audience)

* TECHNOLOGY - Our audience is largely Mobile 62.9% with Desktop 34% and Tablet 3.2%


Who reads New Jersey Stage?
We have a very interesting audience from people interested in the arts to those working in the arts (industry professionals, artists, playwrights, directors, actors, musicians, filmmakers, writers, dancers, comedians, etc.) to arts councils and government officials. Venues, town officials, and tourist bureaus read us, too. We have worked hard to establish a reputation as a place to get news about the arts.


How many unique visitors do you have each year?
It depends on which stat program is used. One program said we had a half million unique visitors in 2023 and another said we had a million. We tend to believe the true number is somewhere between the two.


Editorial Questions


Do you offer sponsored posts or link insertions?
No, New Jersey Stage does not offer either. We believe that cheapens a website.


Do advertisers get free editorial?
We try to help out our advertisers as much as possible. If they have events coming up, we will regularly run event preview articles to keep them in our news. Advertisers also get event preview articles turned into feature articles as well so the articles have more exposure throughout the website.


What else do you do for advertisers?
Every Tuesday, we run columns listing the events of the week. Event listings for our advertisers are highlighted there along with any show previews. We also try to promote one advertiser every Monday through Friday on Instagram with our Morning Update, which tells people about the stories we ran the previous day.





FEATURED EVENTS

To narrow results by date range, categories,
or region of New Jersey
click here for our advanced search.




 

A

A Bronx Tale: The One Man Show Starring Chazz Palminteri

Thursday, February 13, 2025 @ 7:00pm
Bergen Performing Arts Center (bergenPAC)
30 North Van Brunt Street, Englewood, NJ 07631



Grown

Grown Groovin’ - FREE JAZZ CONCERT

Thursday, February 13, 2025 @ 7:00pm
Hamilton Stage at Union County Performing Arts Center (UCPAC)
360 Hamilton Avenue, Rahway, NJ 07065



Chief

Chief Adjuah (Formerly Christian Scott)

Thursday, February 13, 2025 @ 7:30pm
McCarter Theatre Center (Berlind Theatre)
91 University Place, Princeton, NJ 08540



Vitamin

Vitamin String Quartet: The Music of Taylor Swift, Bridgerton, and Beyond

Thursday, February 13, 2025 @ 7:30pm
Mayo Performing Arts Center (MPAC)
100 South Street, Morristown, NJ 07960







EVENT PREVIEWS

ART | COMEDY | DANCE | FILM | MUSIC | THEATRE | COMMUNITY

To narrow results by date range, categories,
or region of New Jersey
click here for our advanced search.

Showing all results: From 1 to 10


Paper Mill Playhouse presents "Mystic Pizza" - A New Musical based on the classic film

(MILLBURN, NJ) -- Paper Mill Playhouse presents Mystic Pizza - a new musical based on the 1988 movie which starred Julia Roberts - from January 29 through February 23, 2025. Mystic Pizza is about three working-class girls who navigate the complexities of life, love and family in a small-town pizza joint.


Subaru Announces 2025 Subaru Winterfest Locations and Music Lineup led by Headliner Grace Potter

(CAMDEN, NJ) --/PRNewswire/ -- Subaru of America, Inc., and its WinterFest partner, POWDR, announced the return of the automaker's annual mountain tour, Subaru WinterFest, the premier winter playground for music fans, skiers, snowboarders, and dog lovers alike. WinterFest will be arriving at six mountain destinations across the U.S. this winter.



RVCC Planetarium Slates Black History Month, Valentine's Day Offerings, New Show on Space Exploration

(BRANCHBURG, NJ) -- The Raritan Valley Community College Planetarium in Branchburg will present a number of special offerings in February, including shows in honor of Black History Month; Valentine's Day programs focusing on love; and a new selection, To Space and Back, that features narration captions projected onto the theater's dome.



Makin Waves with Tusk: Chemistry, Synergy, Intuition

by Bob Makin
published 2025-02-02

Tusk has been criss-crossing the country since 2008 as the classic Fleetwood Mac tribute. The five founding members have a rich history that spans more than four decades and cultivates an intimate familiarity with each other's musical nuances that shapes their performances with precision and unspoken understanding. 



PHOTOS from "Mystic Pizza" at Paper Mill Playhouse

(MILLBURN, NJ) -- Paper Mill Playhouse is currently presenting Mystic Pizza - a new musical based on the 1988 movie which starred Julia Roberts - from January 29 through February 23, 2025. Mystic Pizza is about three working-class girls who navigate the complexities of life, love and family in a small-town pizza joint.