(NEWARK, NJ) -- Beginning October 31, Adrienne McWilliams will begin as WBGO's first Chief of Business Support. McWilliams has enjoyed a long career in broadcast advertising in the New York Metro market – beginning in local radio and extending to national platforms, encompassing audio, digital, and podcast.

Most recently, McWilliam was the Senior Sales Director at SXM and has held executive sales positions with a broad range of radio networks, including REACH Media, Urban One, Radio One, Radio Disney, ABC Radio, as well as having been National Sales Manager for Tribune Broadcasting, ABC Radio, and Emmis Broadcasting. 

WBGO President & CEO Steven A. Williams noted, "Adrienne McWilliams is an elite and transformative addition to our organization, and she has an unassailable reputation for excellence in the world’s premier media market. Her deep understanding of this dynamic playing field and her sincere appreciation of our mission provides the foundation for the successful recalibration of our paradigm for revenue generation. Simply expressed, Adrienne is the best and with her, Team WBGO is infinitely better."

In her new role at WBGO, she will lead the Underwriting team, brining her vast experience as well as a passion for the music. "I'm a  believer in the power of audio to bring people together- and jazz is the perfect mechanism to do that," stated McWilliams. "Jazz is America's original art form. It's important to continue to lift it and expose it to new generations on air  and online- while building programs for advertisers that resonate with a community as diverse as its music."

WBGO is a publicly-supported cultural institution that preserves and promotes jazz, blues, Latin jazz and classic rhythm & blues. From its home base of Newark, New Jersey, public radio station WBGO has long been an anchor institution in community engagement through its music and news programming, live performances and partnerships. WBGO reaches a diverse audience from its broadcast location in America's number one media market, the New York/New Jersey metro area. Through programs such as Jazz Night in America, produced in partnership with NPR and Jazz at Lincoln Center, the organization’s reach extends to millions more across the country, and around the globe through WBGO.org and the WBGO mobile app and social media plus Facebook Live broadcasts. WBGO is broadcast at 88.3 FM in the NY/New Jersey area and may be streamed from WBGO.org.