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What About Frank?

By Gary Wien

originally published: 11/01/2004


What About Frank? is one of the hottest bands along the Jersey Shore these days. In October, they took home the Asbury Music Award for Top Indie Rock Band and were nominated for a bunch of other awards including Top Live Act (Nick Villapiano, the bassist for the band also took home the Top Bassist Award) but what has people jumping the most is the band's intense live show.

The band was started around two years ago by a group of friends who all knew each other from their days at Red Bank Regional High School. About a year ago, the band brought Marc in as lead singer. Originally from Florida, Marc fit in perfectly and the lineup was set. All of the band members are close in age with the youngest being 20 and the oldest at 23.

Depending on where you see the band play live, you might see two entirely different audiences. In addition to building up a solid following among the bar crowd, What About Frank? has tons of under-age fans. Paul Ritchie, the guitarist for the band says this stems from a lot of their fans passing the music down to their younger brothers and from a show that they did at their own high school. The show was at a coffeehouse organized by the sister of the band's drummer.

"We had an audience of 200-300 kids," recalled Ritchie. "Ever since then, I guess they've just been passing it on. It's worked out well for us. We're still getting emails asking when are we going to play our next all ages show. I think there's a lot of younger kids that are really into it, which is cool.

"We try to do as much as we can for the people that are already interested in us to keep them coming around. We play music because we love to do it, but we enjoy having peopel get into it and we try to give as much back to them as possible. It's like developing a friendship. We want all of our fans to get along."




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The band is getting ready to record its first full-length album. They plan on working with John Noll of Retromedia Sound Studios in Red Bank. Currently the band members are working on the songs and getting everything ready. If all goes well, the record should be done in a few months.

Every member of the band contributes something to each song whether it's a guitar riff or the way a particular vocal should sound. Ritchie says the band works well together and that shows in the music they create.

"We want to make sure we have the tunes, finish the album, and just go out and support it," said Ritchie.

What About Frank? is discovering that one of the toughest things about being known as a great live act is trying to recreate that sound in the studio.

"It's hard for us," explains Ritchie. "We just enjoy being in the moment, playing the tunes and rocking out and we have a great time doing it. When it comes to making a record, it's hard to try and convey that type of energy on a recording. That's the hardest thing for us to capture because we all feel that above all we're a live band."

And a damn good one at that...




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About the author:

Gary Wien has been covering the arts since 2001 and has had work published with Jersey Arts, Upstage Magazine, Elmore Magazine, Princeton Magazine, Backstreets and other publications. He is a three-time winner of the Asbury Music Award for Top Music Journalist and the author of Beyond the Palace (the first book on the history of rock and roll in Asbury Park) and Are You Listening? The Top 100 Albums of 2001-2010 by New Jersey Artists. In addition, he runs New Jersey Stage and the online radio station The Penguin Rocks. His personal website is at lightyscorner.com. He can be contacted at [email protected].


EVENT PREVIEWS

(CARTERET, NJ) -- Multi-PLATINUM entertainer Trace Adkins will bring his 30th Anniversary Tour to the URSB Carteret Performing Arts & Events Center on Friday, September 18, 2026, for one night only. The show is part of Adkins' nationwide headline tour celebrating 30 years of chart-topping hits and powerhouse live performances. Showtime is 8:00pm.

The Levoy Theatre presents Big Bad Voodoo Daddy on September 22nd

(MILLVILLE, NJ) -- The Levoy Theatre presents Big Bad Voodoo Daddy on Wednesday, September 22, 2026 at 7:00pm. This year marked 33 years since the band arrived on the music scene.
NJPAC presents Salsa icon Tito Nieves on September 26th

NJPAC presents Salsa icon Tito Nieves on September 26th

(NEWARK, NJ) -- The internationally celebrated Salsa icon, Tito Nieves - affectionately known as "El Pavarotti de la Salsa" - is set to electrify the New Jersey Performing Arts Center (NJPAC) on Saturday, September 26, 2026 at 8:00pm with his tour, "50 Años La Historia... Continúa." The performance will take place at NJPAC's prestigious Prudential Hall, Betty Wold Johnson Stage.
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New Jersey Film Festival Fall 2026 Includes a Concert Featuring Two Bands of Rutgers Students

(NEW BRUNSWICK, NJ) -- Hanging Coats and Lawns, part of New Brunswick's basement music scene, take the stage for an audio-visual performance on October 2 , 2026 from 7:00pm to 9:00pm. A Rutgers student is injecting some sonic youth from the New Brunswick music scene into this year's New Jersey Fall Film Festival.
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(CARTERET, NJ) -- W.A.S.P. brings its "1984 To Headless" Fall North American Tour to the Carteret Performing Arts & Events Center on Saturday, October 3, 2026 at 8:00pm. The band will pay tribute to their 1st Four Albums... Live! The lineup includes Special Guest KK's Priest.
Outpost in the Burbs presents James Maddock on October 11th

Outpost in the Burbs presents James Maddock on October 11th

(MONTCLAIR, NJ) -- Outpost in the Burbs presents James Maddock on Sunday, October 11, 2026 at the First Congregational Church in Montclair. Maddock's status as a fixture on the Folk and Americana scene is confirmed with every listen of any song in his prodigious catalog. Showtime is 7:30pm.
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(NEWTON, NJ) -- Grammy® nominated, platinum-selling artist, Five For Fighting (aka John Ondrasik) will bring his ever popular Five For Fighting String Quartet Tour back out on the road this September and October. There are several shows coming to the local area including two in New Jersey: Sunday, September 20 at The Newton Theatre and Tuesday, October 13, 2026 at The Vogel in Red Bank.
Outpost in the Burbs presents Suzanne Vega - Flying with Angels on October 30th

Outpost in the Burbs presents Suzanne Vega - Flying with Angels on October 30th

(MONTCLAIR, NJ) -- Outpost in the Burbs presents Suzanne Vega - Flying with Angels on October 30, 2026 at 8:00pm (doors at 7:00pm). The concert will take place at the First Congregational Church (40 South Fullerton Avenue) in Montclair.

CarteretPAC presents John Cafferty & The Beaver Brown Band

(CARTERET, NJ) -- The Carteret Performing Arts & Events Center presents John Cafferty & The Beaver Brown Band on Friday, November 13, 2026 at 8:00pm. The legendary Rhode Island multi-platinum rock band began their career in 1973 and achieved mainstream success in the 1980s with the "Eddie & The Cruisers – Motion Picture Soundtrack".

 

FEATURED EVENTS


Lou Antonucci - "You, Me, & Harry" Celebrating The Music of Harry Chapin​

Wednesday, September 16, 2026 @ 7:30pm
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Thursday, September 17, 2026 @ 7:30pm
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The Rascals 60th Anniversary Tour

Thursday, September 17, 2026 @ 7:30pm
Mayo Performing Arts Center (MPAC)
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Trace Adkins

Friday, September 18, 2026 @ 8:00pm
Carteret Performing Arts & Events Center
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Shoshana Bean

Friday, September 18, 2026 @ 8:00pm
Union County Performing Arts Center (UCPAC) - Main Stage
Rahway, NJ