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Morristown Rocker Doesn't Want To KickStart His New Record... He Wants To Kick-Finish It!

By Gary Wien


(MORRISTOWN, NJ) — Imagine being a musician accustomed to producing records with budgets of $250,000 suddenly finding himself with just $5,000 to work with. That's the world Brent Bourgeois, one half of the 80s band Bourgeois Tagg, discovered when he started working on his first release in twenty years. High production costs and diminishing sales had soured him on the music industry, but the advent of home recording technology brought him back. His challenge now is to let his fans and those of his former band know he's got a new album.

Bourgeois, who grew up in Morristown, NJ and now lives in California, is attempting to do this with a Kick-Finisher campaign. A play on the popular crowd funding campaign site, Bourgeois' version works very differently. Instead of raising money to either record or market a new release, Kick-Finisher empowers enthusiastic fans to actually help sell the record. He's going to give these "super fans" their own portal and incentives to promote and sell the record to their friends and fellow music fans. In a beautiful twist, most supporters are choosing not to take the incentives for themselves but are donating to Julian Lennon's White Feather Foundation, which is dedicated to bringing safe, clean drinking water to those in need in Africa. For every album sold, 13 liters of water goes to a family in need.

"It's so hard to make people outside of one's social network circle aware of something like this," said Bourgeois. "It is what record companies, with all of their resources, can do really well, if they designate you for special treatment. Everyone else nowadays is just grasping at straws, hoping to get lucky, to land a song in a hit TV show or movie, or even in a commercial. I felt like there was a bit of a KickStarter fatigue, but I thought maybe we could turn the idea around and let people who wanted to contribute or help to become, in essence, sales reps. That's kind of what a street team is anyway. I mean, they are liable to be the most enthusiastic supporters —why not put them to work?"

The plan appears to be resonating with Brent's fan base as the number of people signing up to be part of the Kick-Finisher campaign have already exceeded Brent's initial expectations.

"To release music these days with any hope to even make a modest living at it, and/or to be able to do it again, it must become a we thing between creator and consumer," explains Bourgeois. "It remains to be seen what happens after they get their ten friends and family to buy it; for some it will end there, but others might really take the challenge and run with it. I have no idea… But fans are the promoters now, and I want to pay them to do it!"

Brent's new album, entitled "Don't Look Back", will be released on June 2, 2014. The record contains several musicians who have played a large role throughout Brent's career including Todd Rundgren, Kasim Sulton, Julian Lennon, and former Bourgeois Tagg members Larry Tagg, Lyle Workman, and Michael Urbano. In fact, the album contains the very first song recorded by the members of Bourgeois Tagg since the band broke up!

Over 250,000 people bought the last Bourgeois Tagg album and over 50,000 bought Brent's last solo record in the nineties. The challenge is in making these people aware that he is making music again. If you'd like to be involved, go to http://www.kick-finisher.com

About Brent Bourgeois
Bourgeois is best known for his work with 80s band Bourgeois Tagg whose song "I Don't Mind At All" went top 40 in the United States and was a major hit around the world. After leaving the band, Brent went on to have a highly successful career in the Christian Rock genre as producer, songwriter, and artist. He's also the author of three books, worked at two different churches, coached his daughter's soccer teams, worked with musical theatre companies, and produced a local children's worship CD. He's returning to the pop music world with "Don't Look Back" after having almost nothing to do with the music business for over ten years.



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Light of Day's Main Event To Be Broadcast Live at McLoone's Supper Club
(ASBURY PARK, NJ) -- If you couldn't get tickets for the fabled "main event" of the 2019 Light of Day Winterfest, you have another chance see the show.  For the first time in the 19-year history of the festival, the "main event", the star-studded “Bob’s Birthday Bash” on January 19th (a show that has long sold out), will be broadcast live via fiber optic cable at McLoone's Supper Club in Asbury Park.
Wharton Institute for the Performing Arts To Hold Winter Open House On January 27
(BERKELEY HEIGHTS) -- Wharton Institute for the Performing Arts (WIPA) will host a Winter Open House on Sunday, January 27 from 1:00pm to 4:00pm. The free event is open to the public and will be held at the Performing Arts School (PAS) located at 60 Locust Avenue in Berkeley Heights.
Billy Idol and Steve Stevens To Perform At Count Basie Center For The Arts
(RED BANK, NJ) -- Billy Idol and Steve Stevens, one of rock’s most iconic and enduring duos, will hit the road this March for their first ever tour performing as a duo: Turned On, Tuned In and Unplugged. The Billy Idol/Steve Stevens tour comes to The Count Basie Center for the Arts on Thursday, April 4th.
McDonald's Gospelfest To Celebrate The Life of Aretha Franklin With Return to Prudential Center
(NEWARK, NJ) -- The 37th Annual McDonald’s Gospelfest returns to the Prudential Center on Saturday, May 11 for the gospel event of the year. This year's event will honor and celebrate the life and legacy of the “Queen of Soul” Aretha Franklin with an All-Star cast. The 5:00pm to 7:00pm portion of the evening will feature a rising stars competition for all ages and cultures in categories including Soloists, Choirs, Praise Dancers, Singing Groups, Gospel Comedians, Gospel Poets and Gospel Rappers. The gospel concert, beginning at 7:00pm, will feature some of the most renowned gospel artists in music history with the goal of spreading love, peace and joy to all races, nationalities and beliefs.
Bickford Theatre Presents Herb Gardner's Groundhog Jam
(MORRISTOWN, NJ) -- The great Groundhog Jam has a long history of prying jazz fans out of their warm burrows and into the chill of February weather in order to welcome the advent of spring.  The Bickford Theatre at the Morris Museum continues a tradition of hosting this event on Monday, February 4 at 7:30pm. Herb Gardner, who plays both trombone and piano, is assembling a stellar group of musicians from the New York, New Jersey, and New England areas including: Fred Vigorito on cornet, Joe Licari on clarinet, James Chirilloon guitar, Mike Weatherly on bass and Robbie Scott on drums.  Daughters Abbie and Sarah Gardner will be handling the vocals and guitar.


Scott Wolfson and Other Heroes At Riverside Rhythm & Rhyme
This coming Sunday, January 20, Scott Wolfson and his band will be serving up their unique blend of Americana at the Riverside Rhythm & Rhyme series at Investors Bank Theater in Succasunna, New Jersey. The band – Scott Wolfson and Other Heroes – formed in Jersey City in 2011, and, even though the members have migrated in various directions since then, they still consider themselves to be a Jersey City band.
"He Totally Wowed Us!" John Oates LIVE! at SOPAC
It’s brisk for an evening walk on South Orange Ave. in South Orange, NJ, this Friday, Jan. 4, 2019 evening, but it’s a good road to follow as it leads us directly to the South Orange Performing Arts Center (SOPAC) for a special performance by singer, songwriter, and guitarist John Oates and his backup group, The Good Road Band.
“Tons of Fun!” The Glenn Miller Orchestra LIVE! at the Grunin Center
Although Friday, December 21, 2018 is the shortest day of the year, the audience of big band music lovers here at Toms River, NJ’s Grunin Center for the Arts is hoping for a long evening of classic swing and holiday tunes performed by the incomparable Glenn Miller Orchestra!
Mike Davis and The New Wonders
Mike Davis traces his love for the trumpet back to a Disney movie. He grew up in a musical family, with both his parents playing strings in the Seattle Symphony. But Davis wanted an instrument of his own. Then, at age 9, he saw “The Aristocats,” the animated film about a bunch of French felines — including a group of jazz-playing alley cats.
Ana Gasteyer's "Holiday Tipple" LIVE! at the Grunin Center
The Grunin Center stage in Toms River, NJ is set this Saturday, December 15, 2018 with drums, a grand piano, a guitar, an acoustic bass, and various microphones for vocals. A stool and several microphone stands are bedazzled with colorful garlands of shiny red, gold, and green, and wrapped gifts are strewn on stage among the instruments. Projected white snowflakes adorn the walls, and Christmas music plays as patrons enter the theater to put everyone in the mood for tonight’s holiday show — Ana Gastayer’s Holiday Tipple!










Event calendar
Thursday, Jan 17, 2019


MUSIC


Open Mic Night! @ Black Box PAC, Teaneck - 7:30pm


THEATRE

"Apple Season" by E.M. Lewis @ New Jersey Repertory Company, Long Branch - 8:00pm


KIDS

AMERICAN GIRL LIVE @ Bergen Performing Arts Center (bergenPAC), Englewood - 7:00pm

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